I am sure everybody is familiar with Youtube, a video-sharing website. It offers tons of videos of any kinds online. It is surely a paradise for video lovers. But WHY are we so drawn to the website? In this article, we are going to look at some features of the layout of Youtube and try to reveal the reasons behind.
This is the homepage of Youtube. The page is divided into five sessions-top, bottom, left, center and right. At the top, it is the banner of the website with a catchy logo positioned on the top left side. It then comes with a search engine which allows users to search for videos and users can also sign in to access to more features of the site. These are called the new information which users to need provide.
Then on the left column, it is the user menu which showcases some channels for the users to look at in a more friendly manner. This is also called the given information. This is the part that users usually would ignore in my opinion.
Also, on the right column, it is usually the advisements and some videos that are recommended by Youtube.
At the bottom, this is the part which most of the users would neglect as it is about settings and terms and conditions of the website. This is part can also be called the real information. You can also easily see why Youtube intentionally places these information at the bottom as they would rarely interest the users and this is actually a good use of space, leaving the least interesting information at the bottom.
Finally, it is the CENTRE, which is the most important part of a website. This is the ideal information. According to Jakob Nielsen, the readers actually following a F-shaped reading pattern when reading a website. And for my own experience, it is also true that I tend to focus more on the information put in the center of a website. As for Youtube, you can also see that the most popular videos are being put in the center of the site in order to attract the reader to watch them. Those are normally the videos that have gone viral and been shared many times on the social networking sites.
When you click into one of the videos, the layout of the site changes into two main parts-left and right. On the right, again it is the recommended videos from Youtube. When you look at them, sometimes you could be amazed by how Youtube can read your mind!
On the left, of course it’s the video window. And under it is another MAGIC of Youtube. It is the place where people can leave their comments about the videos and there are so many interactions between users and users. It also has a share bottom which you can share the videos through Facebook or any other social networking sites.
Because of this successful design of layout, I notice that some other video-sharing websites also follow the same. Anyway, I am really fond of the layout of Youtube and it is amazing that it connects with millions of people out there in different parts of the world. I just don’t think that anyone can resist the power of Youtube. Most importantly, it saves a lot of money for me to actually buy music concert DVDs as you can easily watch them on Youtube now. Don’t you agree!!??